Your conversion rate is stuck at 2%. You've tried everything: * Better product photos * Clearer CTAs * Faster checkout * Discount popups Nothing moves the needle. Book Free CRO Audit Here's why: You're using 2019 tactics in a 2025 world. The game changed: * Static websites → AI-personalized experiences
You spent ₹2,000 to acquire a customer. Book Free CRO Audit They bought once (₹1,500). Then disappeared forever. You just lost ₹500. Now multiply that by 1,000 customers. You just lost ₹5 lakhs. This is happening to 70% of D2C brands right now. The brutal data: * Average
Your customer acquisition cost is out of control. You know it. Your CFO definitely knows it. But you keep spending because "you need to grow." The brutal reality: * 2023: ₹800-1,200 per customer * 2024: ₹1,200-1,800 per customer (+50%) * 2025: ₹1,800-2,500 per customer (+40% more)
Meesho just did something incredible. While Amazon and Flipkart fought over urban India, Meesho quietly built a ₹52,500 crore empire in tier 2/3/4 cities. The numbers: * 199 million annual transacting users * 17.44 crore users from outside top 8 cities (87.7%) * 29-31% market share in e-commerce
Book Free CRO Audit Urgency and scarcity work. The psychology: * Scarcity: "Only 3 left" → 23% conversion lift * Urgency: "Sale ends in 2 hours" → 18% conversion lift * Combined: Up to 32% conversion improvement But there's a problem: Fake urgency. "Only 2 left!" (never
Your average order value is stuck. Book Free CRO Audit You're getting traffic. Conversion is decent. But customers are buying single items. The missed opportunity: * Customer buys face serum (₹899) * They also need: Moisturizer (₹799) + Cleanser (₹699) * Potential AOV: ₹2,397 (vs actual ₹899) * Lost revenue: ₹1,498
AI personalization isn't optional anymore. The data: * 71% of consumers expect personalized experiences * Personalization increases conversion rates by 25-50% * Generic experiences lose to personalized ones (always) But here's the problem: Most AI personalization tools are built for Western markets. They don't understand: * UPI vs
Cash on Delivery is killing your margins. You know it. Your CFO definitely knows it. Book Free CRO Audit The brutal COD economics: * COD orders cost: ₹80-150 more per order (logistics + failed deliveries) * Failed delivery rate: 15-25% for COD vs 2-5% for prepaid * Return-to-origin costs: ₹120-200 per failed delivery * Cash
78% of your traffic comes from mobile. But only 1.1% of them buy. Meanwhile, your desktop traffic (22% of visitors) converts at 3.2%. Do the math: * 10,000 monthly visitors * 7,800 mobile visitors × 1.1% = 86 mobile orders * 2,200 desktop visitors × 3.2% = 70 desktop orders
The CRO industry is exploding. Book Free CRO Audit AI-powered optimization went from "nice to have" to "table stakes" in just 18 months. The numbers tell the story: * Global CRO market: $1.8B in 2024 → projected $4.2B by 2027 * AI adoption in e-commerce: 23% (2023)
The 80/20 rule dominates D2C commerce. 20% of your customers drive 80% of your revenue. Some drive even more. Yet walk through most D2C websites and everyone sees the same thing: * First-time browser from Instagram: Generic homepage * VIP who's spent ₹50,000: Same generic homepage * Customer who
You're ready to invest in an enterprise CRO platform. Budget approved. Team aligned. Ready to 2X your conversion rate. Then you Google "best CRO platform" and get hit with: * VWO * Dynamic Yield (Mastercard) * Optimizely * AB Tasty * Troopod (TrooCRO) * 50+ other tools Each claims to be "